METHODS

Mobile​ ​Surveys

Any​ ​quantitative​ ​survey​ ​that​ ​can​ ​be​ ​executed​ ​online​ ​today​ ​can​ ​likely​ ​be​ ​executed better​ ​through​ ​the​ ​right​ ​mobile​ ​tools​ ​and​ ​methodology.

From​ ​the​ ​ability​ ​to​ ​reach​ ​participants who​ ​are​ ​nearly​ ​impossible​ ​to​ ​reach​ ​through​ ​online​ ​surveys​ ​(like​ ​Hispanic​ ​men​ ​or​ ​teenagers)​ ​to the​ ​elimination​ ​of​ ​virtually​ ​all​ ​survey​ ​fraud,​ ​to​ ​huge​ ​improvements​ ​in​ ​data​ ​quality​ ​and time-to-insights,​ ​the​ ​benefits​ ​of​ ​mobile​ ​quantitative​ ​research​ ​are​ ​enormous.

Whether​ ​a​ ​single ad​ ​hoc​ ​study​ ​to​ ​support​ ​a​ ​new​ ​product​ ​concept​ ​or​ ​an​ ​ongoing​ ​tracker​ ​of​ ​customer​ ​satisfaction, mobile​ ​surveys​ ​executed​ ​by​ ​ThirdSlice​ ​represent​ ​a​ ​far​ ​superior​ ​approach​ ​to​ ​virtually​ ​any quantitative​ ​research​ ​study.

WHY CLIENTS LOVE IT

  • Total​ ​elimination​ ​of​ ​survey​ ​fraud​ ​found​ ​in​ ​online​ ​panels​ ​and​ ​surveys
  • Ability​ ​to​ ​reach​ ​hard-to-reach​ ​mobile-first​ ​groups​ ​like​ ​Hispanics,​ ​GenY,​ ​and​ ​young​ ​men
  • Faster​ ​fielding​ ​time​ ​than​ ​online​ ​panels​ ​(usually​ ​1-2​ ​days)
  • Consistent​ ​panel​ ​for​ ​more​ ​reliable​ ​longitudinal​ ​studies​ ​and​ ​trackers

Rethinking Online Surveys Now That Everyone Is Mobile.

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